Sustainably promoting a culture of innovation
Innovation is no coincidence, but hard and challenging work. This is what the 15 participants from our subsidiaries experienced in the Business Model Innovation (BMI) project.
With the BMI project, which was led by the Institute for Innovation and Entrepreneurship of the ZHAW School of Management and Law during 2021, we aimed to explore a new approach to institutionalize innovation in our company through a structured process. In doing so, we pursued two strategic goals.
On the one hand, the BMI project was meant to promote the innovation culture and attitude of our employees towards change and development in a sustainable manner.
On the other hand, what was learned in theory was to be applied by the four teams in different workshops. With a lot of curiosity, creativity, courage and confidence, but above all with joy and enthusiasm, eight concrete innovation projects were developed, which have the potential of being successfully implemented and bringing added value to the company were developed. After the final presentation to the Executive Board, one of the innovation projects will be realized and a second will be further examined.
Challenge, diversity and continuous advancement
Julia is a fantastic example of how diverse a field of work can develop at IMPAG AG.
After completing a three-year dual study programme in Internal Business Administration at IMPAG Germany and gaining insights into a wide variety of departments, Julia joined IMPAG Germany as a full-time employee in Sales Support in the Chemicals division. Not long after this, Sales & Product Management started to involve new responsibilities, ever since which Julia has been responsible for the support of our customers in the Home Care sector. While continuing to work, Julia then completed her Master’s degree in Digital Business Strategy, allowing her to become involved in new cross-group projects and activities in addition to her work in Sales.
“The variety of my tasks can definitely be challenging,” says Julia, “but I really appreciate this variety and enjoy taking on new challenges.”
Julia will certainly find, and master, new challenges in her new role starting on 1 January 2022: she will be joining the management board in Germany and, together with Vera, who will continue to serve as managing director, will share overall responsibility for IMPAG in Germany.
Innovative and future-oriented!
To what extent will the pandemic change the consumption behaviour of beauty consumers? Where do beauty consumers set their priorities and how can manufacturers respond to these changing needs and requirements?
Always keeping an eye on current issues and market developments, Laura, Business Development & Innovation, shows in our video on "Consumption Priorities in Times of Crisis" what impact the pandemic has had on the cosmetics industry and to what extent the consumption behaviour of beauty consumers is changing.
Using a wide range of market examples, we provide insights for cosmetics manufacturers and inspiration for new product developments and concepts.
Variety in work!
The many projects in which our Sales & Product Managers are able to accompany the transformation process that our raw materials go through from raw material to use, make for great variety in their work.
Digital communication is becoming increasingly important.
Digitalization is conquering our everyday business with increasing speed and is also influencing our communication and interaction with customers and partners.
In in-house productions, our experts convey IMPAG concepts in a dynamic and innovative way.
This is a valuable opportunity for our communications team to gain experience in the digital field and at the same time offer our customers added value.
Application technology – supporting and inspiring!
We make cosmetic trends visible and our raw materials tangible!
The work of our experts in IMPAG's application technology laboratory is versatile and often no two days are alike. They handle application technology issues relating to our raw materials and active ingredients, develop formulations for trend concepts and support customers in formulation questions.
Targeted support in the incorporation of raw materials into cosmetic formulations are key factors for the successful transformation of our customers' ideas into marketable products.